How Local Subreddits Shape Your Firm’s AI Citations
Search is changing. For years, someone looking for a lawyer would type something like “divorce attorney near me” into Google. They compared a few websites, read reviews, and made a decision. But artificial intelligence has taken that to a whole new level. People are using AI tools to ask about local businesses, including which law…
The Rise of Reddit in Search and Why Your Firm Should Care
In today’s evolving world of online search, Google has been the king that everyone has come to know. However, there’s a new player emerging and it’s one that you may not expect: Reddit. Yes, that Reddit. The self-proclaimed “front page of the internet” contains a vast network of communities, lively discussions, and the occasional cat…