AI Intake Specialist for Modern Law Firms
Get leads, qualify them, and turn them into customers while your team sleeps. Counsel AI isn’t just a chatbot; it’s a trained intake agent that knows your practice and sorts through cases to find the best ones.
A Knowledge Base That’s 100% Yours
Most AI tools are generic. Counsel AI is a specialist. We train the engine on your specific website content, internal documents, and firm-wide protocols. The result is an intake agent that speaks your language, follows your rules, and never shares your data with outside models.
The Architecture of Intelligence
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Custom Practice Workflows
Build specific qualification paths for PI, Family Law, or Criminal Defense. Use our AI-assisted builder to draft the perfect questions or create your own from scratch. It’s the control of a manual script with the flexibility of natural conversation.
Deep Training & Knowledge
Upload PDFs, firm handbooks, or specific case criteria to the AI’s brain. You set the tone—from empathetic to aggressive—and define exactly how it should handle qualification and referral logic.
Dynamic Lead Scoring
Define what a “High-Value” case looks like. Automatically flag priority leads, filter out non-cases based on your rejection criteria, and set custom weights to ensure your team sees the best opportunities first.
Total Aesthetic Control
Fully white-label the experience. Customize the chat icon with a partner’s photo, add your firm logo, or even set a background video. Control every detail with custom CSS to ensure it feels like a native part of your brand.
Seamless Data Delivery
Go from conversation to CRM in seconds. We send full transcripts and AI-generated summaries straight to your CRM (like Clio, Filevine, etc.) or through email alerts that happen in real time. Your secure Civille Admin Panel also has backups of all your data.
Platform Agnostic
While Counsel AI is optimized for Civille sites, it isn’t tethered to them. Deploy our custom script on any website platform and start capturing leads instantly.
The Future of Intake
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Full-Page Immersive Chat
A distraction-free, dedicated landing page experience for maximum conversion.
Bilingual Intelligence
Auto-detecting and responding in Spanish (and other languages) to expand your firm’s reach.
In-Chat Video Recording
Allow prospects to record a video statement of their incident directly within the chat for immediate case evaluation.
Schedule a Consultation to Learn More About the Future of Law Firm AI

Your All-in-One Command Center
Take full ownership of your firm’s AI. Our intuitive Admin Panel gives you the power to build, train, and brand your assistant without a developer—and provides a centralized hub to monitor every lead in real-time.
See how to configure your first practice area and lead scoring model in under 2 minutes.
See Counsel AI in Action
Ready to see how a custom-trained AI can transform your intake? Book a 15-minute walkthrough to see a demo tailored to your specific practice area.
