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Success Story: Rice Posner Mastracci

RPM Law Combines Compassion and Excellence to Empower Clients

Computer monitor displaying Rice Posner Mastracci law firm homepage with blue and white color scheme.
ABOUT RPM LAW

A Legal Anchor in Annapolis 

RPM Law was born from a vision: to build a family law firm rooted in compassion, confidence, and clear communication. Located just steps from the courthouse in Annapolis, the firm has quickly developed a reputation for being both empathetic and exceptionally prepared, helping clients through divorce and custody matters with strength and precision.

Founder Stacey Rice leads a team of professionals, adding up to a combined 50 years of experience in family law.

BY THE NUMBERS

SEO and GBP Wins Across the Board

151%

Increase in Organic Traffic

in 12 Months

361%

Increase in Leads

in 12 Months

TOP 3

Google Business Profile Positioning

Four individuals in formal black attire posing in front of a branded black backdrop.
ABOUT RPM LAW

Focused on Results – the Right Way

RPM Law is deeply client-centered, focused on giving people the legal knowledge and emotional confidence to get through one of life’s hardest transitions. While many firms focus solely on outcomes, RPM Law places equal emphasis on the journey.


With unmatched courtroom preparation and a belief in fair settlements, the team brings both warmth and firepower to every case. Their location near the courthouse is no accident – it reflects their presence, visibility, and trust in the legal community of Annapolis.

Messaging and continual professional communication for the key touchpoints in someone’s life help keep Giff top-of-mind for first-time and return clients. To obtain his goal of being a partner in building a legacy, Giff hopes his law firm can forge long-term relationships with families. In this way, he has the peace of mind of knowing they are set up properly and nothing is slipping through the cracks.

DELIVERABLES

What Civille Did for RPM Law

Computer monitor displaying Rice Posner Mastracci law firm homepage with blue and white color scheme.

Modern Google-Preferred Website

Website screenshot of Rice Posner Mastracci law firm blog page, featuring professional staff photo, family interaction, legal imagery, and text about Maryland common law marriage.

Custom SEO + Content Marketing

Search results for divorce lawyers in Annapolis, MD, showing two listings with names, ratings, photos, and contact options.

Targeted Paid Advertising

Three professionally dressed individuals, two women and one man, posing indoors with a blue and white "RPM Law" logo in the background.

Unique Social Media Approach

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THE RESULT

Finding a Partner that Matches Your Vision

RPM Law had worked with the biggest players in the law firm digital space – with minimal success. After one meeting with Civille, it was clear that the passion that the teams both bring to the table was a match. 



Over the first year, RPM Law has seen significant increases in all areas, with SEO, Paid Search, and Social Media all producing results. Traffic and leads are up considerably – all being measured and reported on each month by the Civille Accounts team, so the firm knows how to attribute every lead.

VIEW WEBSITE
Quote icon civille style
We switched about a year ago. We’ve seen an increase in Google searches for a variety of terms. Stacey B. Rice, Founding Partner
LEARN MORE ABOUT THEIR SUCCESS

Law Firm Marketing SUCCESS STORIES

  • Two professional women standing confidently back-to-back in front of a computer screen displaying text about a brand vision for the Australian market.

    Tosh Calls Family Law

  • Woman with glasses smiling in front of computer screen displaying RPM Law success story text.

    Rice Posner Mastracci

  • Computer screen displaying "Cox Esq: A Bridge to the American Dream" website with a professionally dressed bald man in foreground.

    Cox Esq.

  • Professional portrait of a man in a suit in front of a computer screen with legal success story text.

    Veterans Law Attorneys

  • Professional woman smiling in front of computer displaying Tabak Law website.

    Tabak Law

  • Computer screen displaying Collins Law Firm website with smiling businessman in front.

    Collins Law Firm

  • Woman in pink blouse in front of computer screen displaying article titled "Going Solo: AC Rieman Breaks Away from the Large Firm Life.

    AC Rieman Law

  • Professional woman with short blonde hair in black blazer, computer screen with Columbia Family Law Group website in background.

    Columbia Family Law Group

NEED HELP?

Ready to WRITE YOUR SUCCESS STORY?

We have the people with the know-how to elevate your digital presence. Schedule a free session and start your success story.

Schedule a Free Strategy Session
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    • About
      • Careers
      • Client Referral Program
    • Solutions
      • Websites
      • SEO & Content Marketing
      • GBP Optimization
      • Digital Advertising
      • Lead Generation & Intake
    • Who We Help
      • By Practice Area
        • Business Law
        • Criminal Defense
        • DUI Law
        • Estate Planning
        • Family Law
        • Immigration Law
        • Personal Injury
        • Real Estate Law
      • By Size
        • Solo
        • Small
        • Mid-Size
        • Large & Multi-Office
    • Our Work
      • Websites Portfolio
      • Success Stories
      • Client Reviews
    • Our Partners
      • Technology & Integrations
      • Intake & Communication
      • Marketing & Tracking
    • Resources
      • Blog
      • Guidebooks
      • Videos
      • Events
        • ClioCon 2026
    GET A QUOTE