Blog Articles

  • The Most Important Google Analytics Metrics for Your Law Firm

    The Most Important Google Analytics Metrics for Your Law Firm

    Tracking performance is the key to success. Google Analytics provides the tools and solutions that you need to track important website metrics. Law firms that hope to improve their online visibility and attract more potential clients may want to learn more about how key Google Analytics metrics can help you better understand your website traffic,……

  • What is a Mobile First Law Firm Website?

    What is a Mobile First Law Firm Website?

    Your law firm’s website is more than just an online brochure. It’s often the first point of contact with potential clients. And increasingly, that first contact is happening on a smartphone or tablet. If your website isn’t designed with mobile users in mind, you’re not just missing out on potential business. You’re actively pushing it……

  • Why Relying on AI Content Can Hurt Your SEO: A Case Study

    Why Relying on AI Content Can Hurt Your SEO: A Case Study

    What happens if you fill your website with only AI-generated content for six months? We tested this scenario on an internal site to see how it would perform. The results? Let’s just say they were a wake-up call. Traffic dropped dramatically — from about 1,600 views to just 350. Keyword rankings followed the same downward……

  • Google Business Profile for Lawyers: Changes in 2025

    Google Business Profile for Lawyers: Changes in 2025

    Google Business Profile (GBP), formerly known as Google My Business, remains a cornerstone of online visibility for attorneys. We’ll delve into the significant changes and updates to GBP in 2025, offering valuable insights for law firms to adapt and thrive in the increasingly competitive online landscape. The Importance of Google Business Profile for Law Firms……

  • The 25 Best Solo Law Firm Websites of 2025

    The 25 Best Solo Law Firm Websites of 2025

    Are you looking for ways to improve your online presence? A custom website has the potential to bring more potential clients to your law firm, increase your leads, and help create an online identity for your law firm. Law firms that are interested in a brand-new website will have many providers to choose from and……

  • Top Practice Areas for Starting a Solo Law Firm

    Top Practice Areas for Starting a Solo Law Firm

    Launching a solo law practice is exciting and scary. It provides the independence and flexibility that many lawyers desire, but it also involves the process of creating a law practice from the ground up. One of the first decisions a new solo practitioner has to make is what area of law to practice.  At Civille,……

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