Blog Articles

  • Is Google AI Overview Good for Law Firms?

    Is Google AI Overview Good for Law Firms?

    Google AI Overview is shaking up the search engine results page (SERP) landscape. But is this AI-powered feature a boon or a bane for law firms? Like any new technology, it presents both opportunities and challenges. Let’s delve deeper into how AI Overview might impact your law firm’s online presence. What is Google AI Overview?……

  • What is Google AI Overview?

    What is Google AI Overview?

    Google has once again shaken up the search engine landscape with the introduction of AI Overview, a feature that utilizes artificial intelligence to provide concise summaries at the top of search results. For law firms, understanding this new tool and its potential impact is essential. While it offers exciting opportunities, there are also some caveats……

  • 20 Content Topics for Trademark Attorneys

    20 Content Topics for Trademark Attorneys

    The legal landscape is rapidly evolving, and the way clients find attorneys is no exception. In the past, potential clients might have relied on referrals or local listings. Today, however, the internet reigns supreme. A staggering number of people begin their search for legal help online, and for trademark attorneys, this presents a golden opportunity….…

  • Should Law Firms Have Multiple Google Business Profiles?

    Should Law Firms Have Multiple Google Business Profiles?

    In the digital age, maximizing your law firm’s visibility on Google is essential. But should you go for multiple Google Business Profiles (GBPs)? It’s a question many law firms grapple with, and the answer isn’t always a simple yes or no. Let’s delve into the scenarios where it might be appropriate and the potential pitfalls……

  • How to Improve the Accessibility of Your Law Firm Website

    How to Improve the Accessibility of Your Law Firm Website

    In today’s digital age, your law firm’s website is often the first point of contact for potential clients. Ensuring it is accessible to everyone, including those with disabilities, isn’t just a matter of good practice—it’s increasingly important for your online visibility and reputation. Google actively promotes web accessibility, and you should at least be thinking……

  • 10 Podcasts Every Lawyer Should Try

    10 Podcasts Every Lawyer Should Try

    Podcasts are the fastest growing form of media in the United States and across the globe with 400 million podcast listeners worldwide. With ad revenue increasing each year on platforms, podcasts are expected to produce more than $2.5 billion in revenue this year – which is an incredible statistic given that in 2006 only about……

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