Cameron Crossett

I have a “love/hate” relationship with my lawn. I love that I have a place where my kids can play and enjoy family backyard barbecues, but it has been a painful process to get it to a usable state. Over the course of a few years, I battled a few different challenges. They ranged from… Read more

Stop me if you have heard this one before. You go online and spend a few hours researching a new product or service you are considering. You check industry reports and scour over online reviews. You seek out third-party insight and trusted expert advice as you determine what is the right offering for you. This… Read more

My first experience with inbound lead response time came in 2010 when I started my professional career as a consultant in the automotive industry. At that time, car dealerships were going through a transformation in regards to their marketing spend. Internet leads were becoming all the rage and a vital component to any successful dealership…. Read more

It is a hot summer day with temperatures in the low nineties. My kids have been bored during the dog days of summer and have asked for new LEGO sets and toys multiple times. I have a desire for them to be more entrepreneurial, but I didn’t want to have them do the typical lemonade… Read more

Does my law firm need a case management system? This is an interesting question and one that might be difficult to answer for some law firms. For others, it might be a painfully obvious “Yes!” while you are wondering why there is even a debate about the topic. Here are a few factors to consider when making the decision for your law firm.  Read more

In the modern business environment, we increasingly see firms using a complex web of tools and systems to gain efficiencies. It is a trend that we have seen repeated over the past few decades in multiple industries but seems only to be accelerating at breakneck speeds.  Acquisitions are rampant right now as companies look for… Read more