SEO

SEO is a marathon, not a sprint.  Heard this one before? As cliche as it is, it’s unfortunately true. A Search Engine Optimization (SEO) strategy is an investment.  But you also can’t simply throw money at the first company that comes along and says they do SEO. There are many things you need to do… Read more

In the competitive world of legal services, ranking on the first page of Google isn’t just a bonus—it’s vital. Search engine optimization (SEO) is the way forward, but it’s a game your competitors are also playing. This guide will unlock the strategies and insights you need to get ahead and stay ahead in search results,… Read more

The search for the right SEO company isn’t easy in the legal space. Talk to 10 attorneys, and nine of them have been “burned” by an SEO agency that overpromised and underdelivered.  Such is the burden of existing in the legal SEO space and providing true value to clients. The overcoming of objections can be… Read more

In today’s digital age, a robust online presence is essential for law firms of all sizes. Search Engine Optimization (SEO) is a cornerstone of that presence, boosting visibility and driving qualified leads to your website. If you’re new to the concept, don’t worry—this 2024 beginner’s guide to law firm SEO will give you a strong… Read more

In today’s competitive legal landscape, attracting clients requires a strategic approach to advertising. Gone are the days of relying solely on Yellow Pages or bus bench ads.  The “best” form of advertisement for a lawyer hinges on multiple factors, including target audience, practice area, and budget. This article delves into the evolving world of legal… Read more

In today’s competitive legal landscape, a strong marketing strategy is essential for law firms of all sizes.  An effective approach will not only help you attract new clients but also establish your firm as a trusted authority in your practice area.  Here are 10 essential and actionable law firm marketing tips to elevate your firm’s… Read more

As a law firm, you understand that effective marketing is essential for attracting new clients and growing your practice. But with so many options, where do you focus your efforts? The answer will vary depending on your firm’s specialty, target audience, and resources. However, there are key channels that any legal practice should consider. Let’s… Read more

The legal landscape is no stranger to innovation, and the rise of Artificial Intelligence (AI) has presented a new set of possibilities for law firms. One area of particular interest is the use of AI for website content creation.  While AI offers potential benefits like increased efficiency for content production, there are also crucial considerations… Read more

In today’s digital age, having a strong online presence is essential for any law firm. A critical part of that online presence is search engine optimization (SEO). With so many factors to consider, how do you know where to start? You can start with a website audit. Civille has some tips on how to audit… Read more

Your law firm’s website is often the first point of contact for potential clients. Problems with your website will make people leave and return to their search. Having a site for your firm that doesn’t look professional or doesn’t speak to your p[racitce area will result in fewer clients. What’s worse website mistakes can make… Read more

Does your law firm’s website stand out in the search results?  SEO link building, when done right, can be a powerful tool to attract potential clients, build trust, and establish your firm as an authority in your practice area. This guide delves into the strategies and best practices to effectively build high-quality backlinks for your… Read more

Google has rebranded its popular AI chatbot, Bard, to the new name Gemini. This change brings not only a new name to the technology but also reflects expanded capabilities and features. Gemini aims to streamline your workflow further by seamlessly integrating with Google Workspace for enhanced research, summarization, and even drafting assistance. Stay ahead of the… Read more