SEO

AI content generation tools aren’t all bad.  When leveraged properly, AI can make the job of creating content easier. AI tools like the immensely popular Chat GPT can be useful for the following:  But when it comes to actually writing content – especially for your law firm website – AI can’t do the work for… Read more

It’s hard to avoid the ChatGPT noise in the last few weeks.  In only two months since first hitting the scene, the AI tool has amassed an incredible 100 million users. And while we are keeping close tabs on it all, we’ve already weighed in on how we feel about utilizing it for your website… Read more

For all that was bad about the Covid-19 timeline, it did allow for reflection for some individuals – and businesses. Those that used the time to their advantage may have come out the other side with newfound energy.  The legal industry is one that saw a re-evaluation for the good in terms of right-setting with… Read more

ChatGPT has quickly entered into the public consciousness, and its ease of use—at least at the moment—is making many people wonder how they can use it for their own benefit including things like website content and content marketing. Should your law firm use ChatGPT for website content? Civille would highly advise against it and not… Read more

As the legal industry continues to evolve, law firms must stay ahead of the curve and develop digital marketing strategies that will help them remain competitive in 2023 and beyond. With the right digital marketing strategies and execution, law firms can increase their visibility, attract new clients, and improve their overall efficiency. As you’re planning… Read more

Veterans are one of our nation’s most precious assets. Some veterans gave the ultimate sacrifice to this country. For many of the rest, the physical and emotional toll of war was immense.  Due to this, benefits are available for veterans who suffered physical or mental hardship during their time in service that has affected their… Read more

With any law practice, the key to growth is to build a healthy pipeline of leads. For family law and divorce attorneys, it’s no different.  For most firms, it’s easier said than done, especially if you’re in a competitive market. But even in competitive markets, it shouldn’t be stopping you from trying and finding cost-effective… Read more

There are a lot of law firm websites out there in the wild and some of them do some strange things in order to get traffic. We are referring to the nefarious practice of black hat SEO. Does black hat SEO still work for law firms? The quick answer is no. No, it does not…. Read more

At Civille, we talk a lot about content marketing. The reason being is we not only love doing it, but it’s also an extremely important part of any website, including law firm sites. Having valuable, unique, and engaging content throughout your law firm site is necessary in 2022, especially when it comes to search engines…. Read more

In late 2021, there was a collective cheer in the SEO and web developer communities.  Google had officially announced that AMP or Accelerated Mobile Pages, was no longer a ranking factor. Instead of optimizing a site using AMP as a guiding factor, Google rolled out Core Web Vitals – a series of metrics that the… Read more

You’ve been in a car accident. You’re injured. It wasn’t your fault.  After assessing your injuries, the instinct you may have is to immediately contact an attorney. This unexpected life event requires the assistance of a professional. Time is of the essence.  As a personal injury (PI) attorney, you’ve been on the other end of… Read more

People get divorced for many reasons, but what reasons make them choose a lawyer? Maybe you were the top search result. Perhaps you had strong Google reviews. They could have stumbled onto your website while researching divorce questions. Or they might have seen an ad somewhere on the internet. Chances are though, if they find… Read more