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Why AMP is No Longer Necessary for Your Law Firm Site
SEO, Website

Why AMP is No Longer Necessary for Your Law Firm Site

In late 2021, there was a collective cheer in the SEO and web developer communities.  Google had officially announced that AMP or Accelerated Mobile Pages, was no longer a ranking factor. Instead of optimizing a site using AMP as a guiding factor, Google rolled out Core Web Vitals – a series of metrics that the… Read more

How to Get More Personal Injury Leads for Your Law Firm
Lead Gen, Paid Advertising, SEO

How to Get More Personal Injury Leads for Your Law Firm

You’ve been in a car accident. You’re injured. It wasn’t your fault.  After assessing your injuries, the instinct you may have is to immediately contact an attorney. This unexpected life event requires the assistance of a professional. Time is of the essence.  As a personal injury (PI) attorney, you’ve been on the other end of… Read more

How to Get More SSDI Leads for Your Law Firm
Lead Gen, SEO, Website

How to Get More SSDI Leads for Your Law Firm

Being a disability attorney can be rewarding work. Having the unique skill set to assist individuals suffering financial hardship due to their medical condition sets disability attorneys apart from many other practices.  Unfortunately, it isn’t always possible to help everyone. As you know, not everyone qualifies for disability payments, and many of the individuals applying… Read more

Best Digital Marketing Strategies for Solo Law Firms
Branding, SEO

Best Digital Marketing Strategies for Solo Law Firms

You made the leap to start your own law firm. With the arduous business formation process out of the way, you’re now ready to start taking on clients. But how will they find you? Referrals are great, but they aren’t enough to fill your calendar. You’ll need to show up in online search. You’ll need… Read more

How to Get More Google Reviews for Your Law Firm
Branding, SEO

How to Get More Google Reviews for Your Law Firm

Choosing the right law firm can be the difference between winning and losing a case. But how does someone know they are getting a trustworthy, successful law firm?  For years, we’ve been spreading the message about site design being a deciding factor for individuals researching legal representation. And this is even more true now. But… Read more

GMB is Now GBP – And Still Vital for Your Firm
SEO

GMB is Now GBP – And Still Vital for Your Firm

With Google, change is the only constant. Those of us that have lived in the SEO world are used to this. We learn and adjust. Last month, Google announced one of these many changes – this time a name change to one of its most influential products. Just as we’d settled in making GMB a… Read more

A Look Back at 2021: Entering the Legal Space
General

A Look Back at 2021: Entering the Legal Space

Civille was born in January 2021. But we didn’t come into the world completely green (teal?) in the legal space. Prior to 2021, we had some experience and connections in legal but weren’t solidly committed to entering it. That changed as 2021 kicked off as we went all-in. Almost a year later, it’s amazing how… Read more

Your Website Leads are Bad Because Your Website is Bad
Design, Lead Gen, SEO

Your Website Leads are Bad Because Your Website is Bad

If your law firm website leads are bad, it’s because your website is bad. Cause. Effect.  This is not the time to talk around the issue and make the case (excuse) that you are a “different” type of firm that doesn’t need good website leads. We’ve heard it all. You work off of referrals. You… Read more

Five Scary Things Law Firms Do in Digital
Lead Gen, SEO

Five Scary Things Law Firms Do in Digital

Our website was just redesigned in 2011.  I don’t think anyone manages our GMB.  We don’t need any more leads.  These statements are scary. And not in a Halloween-fun kind of way. Yet, we hear them all the time when auditing the online presence of law firms. Yet with every problem, there is opportunity. This… Read more

Content Marketing in 2022: The Perfect Intersection of Content and SEO
SEO

Content Marketing in 2022: The Perfect Intersection of Content and SEO

Create content for the user, not for the search engines If you’ve spent any time in the world of content marketing and search engine optimization (SEO), you’ve heard this one. And while it’s undoubtedly true, there is more to the story.  The content marketing game has changed dramatically in the past few years. What has… Read more

Your Website Isn’t Fine – It’s Costing Your Firm Money
General

Your Website Isn’t Fine – It’s Costing Your Firm Money

The website isn’t secure. It loads slow. It breaks on mobile. The form doesn’t even work. It’s clear this law firm needs help. We call them up, excited to know we can make a real difference for their business. Then comes the immediate response.  “The website is fine. We have enough business already.” *Hangs up* … Read more

The Importance of Voice Search for Law Firms
SEO

The Importance of Voice Search for Law Firms

Ahh, voice search. It was going to take over the globe back in 2019. The way everyone did SEO was going to cater to voice search – after all, 50% of all searches were going to be voice searches in 2020.  As it turns out, the stat that made the rounds in SEO circles was… Read more

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