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The Anatomy of a High-Performing Law Firm Homepage
Design, Website

The Anatomy of a High-Performing Law Firm Homepage

For most websites, law firm websites included, your homepage is going to be your most visited page. This is where people will land when they are in need or even just curious. Your homepage will be the intro to who your firm is, what you are capable of, and what working with you is going… Read more

Criminal Defense Lawyer SEO Guide
Criminal Law, SEO

Criminal Defense Lawyer SEO Guide

SEO is the art of getting found within search engines. Getting found is already difficult if it were just your firm that was trying to get found in your field, but you also have all your competitors, blogs, Reddit, and countless other sites and resources all trying to carve out their own share of the… Read more

Will AI Replace Search?… And How Could it Affect Your Firm
AI

Will AI Replace Search?… And How Could it Affect Your Firm

For the better part of two decades, if you wanted to know something, you “Googled it.” Traditional search engines became the gateway to the Internet. But now, tools like ChatGPT, Google’s own Gemini, and the increasing presence of AI-generated summaries directly in our search results (like Google’s AI Overviews) are making many of us wonder:… Read more

Designing Law Firm Pages That Convert PPC Traffic
Paid Advertising

Designing Law Firm Pages That Convert PPC Traffic

Pay-per-click (PPC) advertising can be a boost to any law firm’s client list, but the only way that PPC can be effective is if it actually gets people to convert. The people who see your ads have to be compelled to pick up the phone or fill out a form, and one of the many… Read more

Optimizing Your Law Firm’s Intake Process
Lead Gen

Optimizing Your Law Firm’s Intake Process

A law firm can’t be successful without first having a successful intake process. When a client reaches out to you, you need to ensure that someone is on the other end of that phone, connected to the email, or receiving that form fill, and what you do after that is even more important. At Civille,… Read more

Essential Digital Marketing Strategies on a Budget
Marketing

Essential Digital Marketing Strategies on a Budget

Every law firm wants to rank. When someone types in one of your practice areas in your locale, your dream is to show up number one. Unfortunately for you, every other law firm you’re competing with is attempting to do the same thing. How can you differentiate yourself and rank on a budget? Your Website… Read more

The Importance of Reviews and Testimonials for Your Law Firm
Reviews

The Importance of Reviews and Testimonials for Your Law Firm

Let’s be honest, when someone needs a lawyer, they’re often facing a stressful, high-stakes situation. They want someone they can trust, someone competent. But how do they figure that out, especially if they don’t have a personal referral? Increasingly, they turn to the internet and look at what past clients have said about you. Online… Read more

The Future of Legal Research: AI-Powered Tools and Techniques
AI

The Future of Legal Research: AI-Powered Tools and Techniques

Think back to the classic image of a lawyer buried under stacks of books, searching for that one crucial precedent. While the scenery has shifted to screens and databases, the core challenge remains: the sheer volume of legal information keeps growing at an overwhelming pace. It’s become harder and harder to keep up, let alone… Read more

What is a Mobile First Law Firm Website?
Design

What is a Mobile First Law Firm Website?

Your law firm’s website is more than just an online brochure. It’s often the first point of contact with potential clients. And increasingly, that first contact is happening on a smartphone or tablet. If your website isn’t designed with mobile users in mind, you’re not just missing out on potential business. You’re actively pushing it… Read more

Google Business Profile for Lawyers: Changes in 2025
2025, GBP, Google Updates

Google Business Profile for Lawyers: Changes in 2025

Google Business Profile (GBP), formerly known as Google My Business, remains a cornerstone of online visibility for attorneys. We’ll delve into the significant changes and updates to GBP in 2025, offering valuable insights for law firms to adapt and thrive in the increasingly competitive online landscape. The Importance of Google Business Profile for Law Firms… Read more

Top Practice Areas for Starting a Solo Law Firm
Solo

Top Practice Areas for Starting a Solo Law Firm

Launching a solo law practice is exciting and scary. It provides the independence and flexibility that many lawyers desire, but it also involves the process of creating a law practice from the ground up. One of the first decisions a new solo practitioner has to make is what area of law to practice.  At Civille,… Read more

How Should Lawyers Utilize ChatGPT?
AI, ChatGPT

How Should Lawyers Utilize ChatGPT?

The legal profession and many other industries experienced both enthusiasm and worry after OpenAI introduced the powerful language model known as ChatGPT. Should you be using ChatGPT in your firm? If so, how? We can help! Understanding ChatGPT’s Capabilities (and Limitations) The way ChatGPT looks and functions requires a basic comprehension of its capabilities and… Read more

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