Clint Monette
Designing Law Firm Pages That Convert PPC Traffic
Pay-per-click (PPC) advertising can be a boost to any law firm’s client list, but the only way that PPC can be effective is if it actually gets people to convert. The people who see your ads have to be compelled to pick up the phone or fill out a form, and one of the many… Read more
Optimizing Your Law Firm’s Intake Process
A law firm can’t be successful without first having a successful intake process. When a client reaches out to you, you need to ensure that someone is on the other end of that phone, connected to the email, or receiving that form fill, and what you do after that is even more important. At Civille,… Read more
Essential Digital Marketing Strategies on a Budget
Every law firm wants to rank. When someone types in one of your practice areas in your locale, your dream is to show up number one. Unfortunately for you, every other law firm you’re competing with is attempting to do the same thing. How can you differentiate yourself and rank on a budget? Your Website… Read more
The Importance of Reviews and Testimonials for Your Law Firm
Let’s be honest, when someone needs a lawyer, they’re often facing a stressful, high-stakes situation. They want someone they can trust, someone competent. But how do they figure that out, especially if they don’t have a personal referral? Increasingly, they turn to the internet and look at what past clients have said about you. Online… Read more
The Future of Legal Research: AI-Powered Tools and Techniques
Think back to the classic image of a lawyer buried under stacks of books, searching for that one crucial precedent. While the scenery has shifted to screens and databases, the core challenge remains: the sheer volume of legal information keeps growing at an overwhelming pace. It’s become harder and harder to keep up, let alone… Read more
What is a Mobile First Law Firm Website?
Your law firm’s website is more than just an online brochure. It’s often the first point of contact with potential clients. And increasingly, that first contact is happening on a smartphone or tablet. If your website isn’t designed with mobile users in mind, you’re not just missing out on potential business. You’re actively pushing it… Read more
Google Business Profile for Lawyers: Changes in 2025
Google Business Profile (GBP), formerly known as Google My Business, remains a cornerstone of online visibility for attorneys. We’ll delve into the significant changes and updates to GBP in 2025, offering valuable insights for law firms to adapt and thrive in the increasingly competitive online landscape. The Importance of Google Business Profile for Law Firms… Read more
Top Practice Areas for Starting a Solo Law Firm
Launching a solo law practice is exciting and scary. It provides the independence and flexibility that many lawyers desire, but it also involves the process of creating a law practice from the ground up. One of the first decisions a new solo practitioner has to make is what area of law to practice. At Civille,… Read more
How Should Lawyers Utilize ChatGPT?
The legal profession and many other industries experienced both enthusiasm and worry after OpenAI introduced the powerful language model known as ChatGPT. Should you be using ChatGPT in your firm? If so, how? We can help! Understanding ChatGPT’s Capabilities (and Limitations) The way ChatGPT looks and functions requires a basic comprehension of its capabilities and… Read more
How to Take Advantage of AI Overview With Your Law Firm
Google’s AI Overview is changing the way people search for information online. This new search feature offers AI-generated summaries at the top of search results can be seen as a challenge as well as an opportunity for law firms. Let’s dig into the impacts for your law firm. What are AI Overviews? AI Overviews—formerly known… Read more
AI Prompting Tips for Lawyers
AI technologies are not new to the legal profession. They are, however, evolving to change how lawyers work. From research and document review, to contract analysis, and even communication with clients, AI tools are helping to increase efficiency, automate processes, and allow the lawyer to focus on higher-level tasks. However, like any other tool, the… Read more
The Rise of Reddit in Search and Why Your Firm Should Care
In today’s evolving world of online search, Google has been the king that everyone has come to know. However, there’s a new player emerging and it’s one that you may not expect: Reddit. Yes, that Reddit. The self-proclaimed “front page of the internet” contains a vast network of communities, lively discussions, and the occasional cat… Read more

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