Lead Gen
Chat vs Forms vs Calls: What Converts Best for Law Firms in 2026
Reaching potential clients is an important piece of any digital marketing strategy for law firms — but conversions are the primary goal. When conversions are the goal for your law firm, it is important to look at where those conversions are coming from and which lead enhancement strategies benefit your law firm the most. Civille…
Clicks vs. Citations: Finding Your Firm’s Best Web Leads in 2026
For the last fifteen years, law firm marketing has been obsessed with a single, up-and-to-the-right line on a graph: Organic Traffic. You wanted more clicks. You wanted more visitors. If the number went up, you were winning. If it went down, you fired your agency. In 2026, that graph may be lying to you. If…
Building a Digital Presence That Converts: Key Takeaways from Our Recent Webinar
At Civille, we’re always excited to share strategies that help law firms not only stand out online but also turn digital visibility into meaningful client connections. In our recent webinar, our very own Eric Giroux teamed up with Ashley Duong from Smokeball to walk through practical tips on attracting, connecting, and converting legal leads online….
How to Improve Your Law Firm’s Local Service Ads
Local service ads offer a lot of value, especially to a law firm. They are easy to set up, easy to manage, and the leads are very trackable. This is all fortunate for a law firm looking to make a dent and get some more leads. Unfortunately, it’s also easy for your competitors to do…
Optimizing Your Law Firm’s Intake Process
A law firm can’t be successful without first having a successful intake process. When a client reaches out to you, you need to ensure that someone is on the other end of that phone, connected to the email, or receiving that form fill, and what you do after that is even more important. At Civille,…
Building a Digital Presence That Converts: Key Takeaways From Our Latest Webinar With Lawmatics
At Civille, we believe that building a digital presence that actually converts isn’t about chasing trends, it’s about delivering long-term value and staying a few steps ahead of the curve. In our recent webinar with Lawmatics, our own Wes and Eric joined forces to break down what law firms need to know in 2025 to…
7 Unique Marketing Ideas for Estate Planning Attorneys
Setting up an estate plan is one of the most important things that someone can do to financially set themselves and their families up for success. And while most Americans believe this to be true, many don’t take the necessary steps to actually get an estate plan set up. In fact, a recent study showed…
Law Firm Website Content Writing Services
Are you a law firm who wants to drive more traffic to your website? Do you want to increase the number of online leads to your website? Civille can help. We provide an innovative website platform that is complemented by law firm website content writing services that can help you achieve your online goals. With…
VA Benefits Attorneys and the Digital Opportunity
Veterans are one of our nation’s most precious assets. Some veterans gave the ultimate sacrifice to this country. For many of the rest, the physical and emotional toll of war was immense. Due to this, benefits are available for veterans who suffered physical or mental hardship during their time in service that has affected their…
How to Get More Divorce Leads for Your Law Firm
With any law practice, the key to growth is to build a healthy pipeline of leads. For family law and divorce attorneys, it’s no different. For most firms, it’s easier said than done, especially if you’re in a competitive market. But even in competitive markets, it shouldn’t be stopping you from trying and finding cost-effective…
Law Firm Local Service Ads: How Much Should I Invest?
Google Local Service Ads have really taken off over the last year or two. Initially, it was rolled out in a beta program, and now Google opened it up to the entire US, increasing the eligible amount of service-related companies. For law firms, Google Local Service Ads has proven to be a successful strategy, especially…
How to Get More Personal Injury Leads for Your Law Firm
You’ve been in a car accident. You’re injured. It wasn’t your fault. After assessing your injuries, the instinct you may have is to immediately contact an attorney. This unexpected life event requires the assistance of a professional. Time is of the essence. As a personal injury (PI) attorney, you’ve been on the other end of…