Blog

A website is an important part of any business. For law firms, your website serves multiple purposes. It’s your virtual billboard or front door. Your site is where first impressions are made and more often than not, where they can be lost. It’s where customers and potential customers alike go to find information and resources…. Read more

Civille was born in January 2021. But we didn’t come into the world completely green (teal?) in the legal space. Prior to 2021, we had some experience and connections in legal but weren’t solidly committed to entering it. That changed as 2021 kicked off as we went all-in. Almost a year later, it’s amazing how… Read more

End of the year is always a good time to reflect on not only your accomplishments at your law firm, but things you could do better. Regardless of how successful or unsuccessful you were in 2021, it’s important to look back and start thinking about strategies and improvements as you head into the new year. This article takes a closer look at digital marketing strategies you need to focus on in 2022. Read more

If your law firm website leads are bad, it’s because your website is bad. Cause. Effect.  This is not the time to talk around the issue and make the case (excuse) that you are a “different” type of firm that doesn’t need good website leads. We’ve heard it all. You work off of referrals. You… Read more

Civille entered the legal space to do what so many attorneys try to do — help people. One way we noticed we could do exactly that was by shouting out some of our favorite causes that tip the scales toward justice.  Enter: Civille Pro Bono. And for the first Civille Pro Bono article, we would like… Read more

Getting started is the hardest part. It’s easy to overthink what to create. The easiest way to get started is to: think like your customer/prospect. Heck, you can even ask them directly. Most of marketing is understanding your customers enough to effectively communicate with them.  What does your team know about your industry that would… Read more

As people continue to search for (and find) everything they need on the internet, a well-designed site is as important as ever. Since you aren’t able to sell your services in person to everyone who finds you online, your site acts as a surrogate, making your pitch in your place. And if you have a… Read more

Investing in digital and working with vendors is often a big step with many law firms. It can be a scary thing when you’re switching from one vendor to another too; after all, there are many out there. Choosing the right law firm partner is critical because if you don’t, you could be setting up… Read more

Our website was just redesigned in 2011.  I don’t think anyone manages our GMB.  We don’t need any more leads.  These statements are scary. And not in a Halloween-fun kind of way. Yet, we hear them all the time when auditing the online presence of law firms. Yet with every problem, there is opportunity. This… Read more

Stop me if you have heard this one before. You go online and spend a few hours researching a new product or service you are considering. You check industry reports and scour over online reviews. You seek out third-party insight and trusted expert advice as you determine what is the right offering for you. This… Read more

My first experience with inbound lead response time came in 2010 when I started my professional career as a consultant in the automotive industry. At that time, car dealerships were going through a transformation in regards to their marketing spend. Internet leads were becoming all the rage and a vital component to any successful dealership…. Read more

Whether you believe it or not, your website is the face of your law firm.  Regardless of how you gain more leads or clients, the majority of people are going to your website first before they contact your firm. Or in many cases, before they DON’T contact your firm.  We’ve harped on the importance of… Read more